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What is SEO?

SEO, or Search Engine Optimization, is a set of strategies and practices aimed at improving a website’s visibility on search engines. The primary goal is to increase the likelihood of the website appearing in relevant search results, driving more organic (non-paid) traffic.

SEO involves optimizing various elements of a website, including content, structure, and external factors, to align with the algorithms used by search engines. By enhancing the quality and relevance of a website, SEO aims to provide a better user experience and make it more likely for search engines to rank it higher in their results.

Ultimately, SEO is about connecting users with the information, products, or services they are searching for on the internet.

Local SEO enhances your visibility in local searches, helping you reach nearby customers. It optimizes your online presence for location-based queries, such as “near me” searches, and improves your chances of appearing in local map listings.

While basic SEO practices can be implemented independently, hiring a professional is recommended for a comprehensive strategy. SEO specialists have the expertise to navigate algorithm changes, conduct in-depth analyses, and implement advanced strategies for optimal results.

SEO is a gradual process, and the timeline for results can vary based on factors like competition, website history, and the chosen keywords. Generally, noticeable improvements may be seen in a few months, but significant results often take six months to a year.

Select keywords that align with your business goals and are relevant to your products or services. Consider the search intent of your target audience and focus on a mix of short-tail and long-tail keywords to capture different types of searches.

Content is a crucial element of SEO. High-quality, relevant content helps search engines understand your website’s purpose and provides value to users. Regularly updated content, such as blog posts, also signals to search engines that your site is active and relevant.

Backlinks, or links from other websites to yours, are a key factor in SEO. Quality backlinks from reputable sites signal to search engines that your content is valuable and authoritative. Building a diverse and natural backlink profile contributes to higher search engine rankings.

While social media signals themselves may not directly impact SEO rankings, a strong social media presence can contribute to increased brand visibility, traffic, and engagement. Social media is also a platform for sharing content and building relationships, which indirectly supports SEO goals.

Yes, mobile optimization is crucial. With a significant portion of searches occurring on mobile devices, search engines prioritize mobile-friendly websites. Having a responsive design and ensuring a seamless mobile experience positively influences your SEO rankings.

Regular updates, including fresh content, are beneficial for SEO. Aim for consistent updates, such as weekly blog posts or content refreshes. This signals to search engines that your website is active and relevant.

Success can be measured through various metrics, including organic traffic, keyword rankings, conversion rates, and user engagement. Utilize tools like Google Analytics and Google Search Console to track these metrics and assess the impact of your SEO strategies.

SEO Plan FAQs:

How do I pay for an SEO Plan?

We accept all major credit cards via Stripe or Paypal, we also accept payID and bank transfers.

All details will be sent in the invoice.


Work on your plan will start within 24 hours after the payment has been received. You will receive an email letting you know when we have started work and a request for access to your Google search console, Google Analytics & website will be sent to you.

Yes, we accept international orders. 

SEO Audit FAQs:

How do I pay for an SEO Audit?

For SEO audits we only accept credit cards via Stripe and PayPal. Payments can be made during the shopping cart checkout process.

Work on your SEO Audit will start within 24 hours after the order has been received, once it is complete (usually within the same 24 hours) a report and action plan will be sent to you.

Payments FAQs:

Am I locked into a contract?

No, you can cancel any time before your next payment. Even if it’s a day before! Just send an email or give us a call. 

We send you an invoice and you can pay via bank transfer or credit card via PayPal or Stripe. Note: All work commences after your payment is made so if you miss a few days a new 30-day period will start from the day you pay.

All work commences after your payment is made so if you miss a few days a new 30-day period will start from the day you pay.

Your next payment will be due 30 days from the day you pay.